The Townsend Plan was an old-age pension proposal that was wildly popular during the Great Depression. In 1935, supporters lobbied Congress hard to adopt their plan rather than what they considered the woefully inadequate proposal put forth by President Roosevelt. This button was likely worn by one such adherent. The House Ways and Means Committee heard testimony from movement founder Francis Townsend but ultimately passed Roosevelt’s Social Security Act.
History, Art & Archives, U.S. House of Representatives, “Townsend Plan Button,” https://history.house.gov/Collection/Listing/2007/2007-241-002/ (February 25, 2021)
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